One could argue that of the many reasons to work in a specific job, passion is by far the most useful. Passion allows us to care. It drives us on to push towards the improbable. It refuses to let us be satisfied. Deep I know, but true.
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Really, this is where we are as an industry.  Swoopy dot logos? I guess dots or lines that swoop around the side of the word of your company’s name is a perfect visual description the company.  ”We’re action”, “We never stop moving”, grief. Seems to me that it’s the laziest form of design that I’ve ever seen.  Next, let’s try it with squares. How fun.
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If you asked the Israelites when they were captive in Egypt if they felt safe, they would have probably called you crazy, but the weird thing about safety is that it’s entirely subjective.  Once the Israelites were freed from slavery, God set them on a path through the desert with their eyes set on the promised land.  Their lack of patience meant that they began to complain to God about their path, and asked to be sent back to Egypt.  Now what would cause such a shift in perspective.  I’m certainly no Bible scholar, but are we that much different?  As I was thinking about this, I wondered how my perspective has changed in 2009.
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So FORGE is working on a program called FORGE Your Dot Org. We are giving away free services to one Dayton-based non-profit in 2010. The application window has now closed, and we started looking over the applications today. I was amazed at how detailed and thoughtful companies will be in order to get free work for a whole year. It’s almost like they are trying.

So I was wondering what it would be like if FORGE treated potential clients like we treat prospective employees.  Instead of us selling ourselves, we would let potential clients know if THEY fit the bill.
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West Virginia Coal Miners in 1908

My father represents a forgotten time and place to me. This time only exists in my head, as history and fact have little place in my vague memory. My mind is tainted by things like my childhood fears that I would one day have to come home black-faced and tired like him. These fears were reinforced by everything from the evening news, with stories from the daily coal soap opera, to the fact that most of my friends’ parents were miners. I simply didn’t have a frame of reference for a different life.
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One of my partners recently mentioned that he was becoming more and more annoyed that people with stop a discussion with him to check their iPhone, or perhaps worse yet, to check their twitter or facebook pages. This got me thinking, are we placing undue value on virtual relationships v/s physical relationships?

I recently received a facebook friend invite from somebody I went to High School with. Now, I’ve long since moved away and haven’t kept in touch with a single person that I knew from my hometown, but I accepted this Facebook invite anyway. I guess it’s because I was interested to see what he’d been up to. Maybe it’s the fact that I am not required to actually participate in the Facebook dialog, but can simply consume it as I do a news site. This leads to questions of the relevance of Social Networking as a part of a vibrant and healthy lifestyle.
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